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Optical Disc Technology  » 5 Little Known Tricks To Boost Your Online Experience

5 Little Known Tricks To Boost Your Online Experience

Every trade has it's secrets... those little known

tricks that are often easy to implement but known only

to the `initiated few`. Does this ring some familiar

bells... the master chef mixing in his secret

ingredients. Okay so for those website owners,

webmasters and people in the e-business arena, here

are 5 `jealously guarded` secrets of the e-wiseman:

1. Most of you may be aware that when writing

headlines if you start it with a number say: 7 little

known tricks... You can get your entry positioned at

the top in directories that use alphabetical listings.

A lot of people know about this and have started

using it, now how do you get above the numbers?. Try

enclosing your heading within quotation marks : "7

little known tricks...". Yes this works.

2. Often when you are surfing using those hit

exchanges, a borderless window pops up - this has

no border, menu bars or buttons at all. Sometimes it

may even cover your entire screen including task bars

leaving you no way to get out of it. It is simple :

press `Alt plus F4` on your keyboard and you will

be free.

3. How do you protect your email address from those

spammers who unleash the power of `spam spiders` –

robots that spider your website and capture your

email address... One way is to give a `big gap' in

your email. Say if your email address is xyz@abcd.com,

your html code will look like this:

mailto:xyz@ab

cd.com

It will be split on two lines but it will work

perfectly, hence a big gap appears in the online

version.

4. There are millions of websites out there, but one

thing is consistently missing...your `e-business

card`. Do you think you would have survived for any

respectable length of time offline without your

business card?... or can you make an appreciable

impact online without it?

5. If you are working on a shoestring budget , You

need at least a ten fold return on each advertising

cent invested. Thus you need to know which ezines,

newsletters etc you are getting your most responses

from.

One way to do this is to use ad tracking services

that range from low cost to free – but here your own

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web address or url does not get exposed and you miss

out on the branding that goes along with it;

Another way is to use different auto-responders for

each advertising campaign – here some prospects may

be scared stiff to respond considering the amount of

junk mail we are all being bombarded with.

Yet another way is to install site statistics on your

website and for each advertising campaign use a

different `campaign number` say if you choose campaign

codes ezine1, ezine2, ezine3 etc then your URL's for

each ad will be `http://www.snzeport.com?ezine1`

or `http://www.snzeport.com?ezine2` and so on (Use

your own website address!). Here you simply log in to

your site tracking services and check the `visit

entry page` – you will know immediately where your

maximum responses are coming from. A good site

meter for this is http://www.sitemeter.com

ABOUT THE AUTHOR

Shahnaz Rauf is The Editor of The Monster Twister– a

Newsletter helping ordinary web owners achieve

extraordinary heights without losing their shirts.

To Subscribe

mailto:themonstertwister-subscribe@snzeport.com

Or visit her website at http://www.snzeport.com